Callum Smith

Manager of Digital & Design – Business Council of Canada

Callum oversees the Council’s digital and visual design. He supports the Council executive through product creation, project management, and creative digital solutions.

Since joining the Council in 2016, Callum has led several digital transformation efforts, digital design, brand modernization, events technology, product analytics, web, & mobile app development, and helped create several of the Council’s flagship public-facing products.

He holds a degree from the University of Guelph in Media Studies, and a Diploma in Media Communication from the Humber College Institute of Technology and Advanced Learning with emphasis in communications with application in modern contexts, new and emerging technologies, and specialization in multi-platform content.