POST Promise

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The Business Council of Canada is proud to be spearheading the POST Promise initiative, a Canada-wide COVID-19 awareness campaign aimed at keeping customers, employees and communities safe as the economy restarts. 

The “POST Promise” calls on business owners and managers across the country to uphold five key steps to help stop the spread of the coronavirus: maintaining physical distance, washing and sanitizing hands, keeping workplaces clean and disinfected, staying home if unwell, and practicing respiratory etiquette, including wearing a mask when recommended. 

By displaying the “POST Promise” logo, participating businesses can reassure customers that they are doing their part to protect Canadians’ health and safety as COVID-19 restrictions ease. 


Ford: Helping to protect Canadians and support business recovery

Ford Motor Company of Canada has joined in making the POST Promise pledge as they return to work.

“The POST Promise Program reinforces Ford of Canada’s belief that the health and safety of our employees and customers comes first,” says Jim Hartford, Vice President Marketing and Sales, Ford of Canada.

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Bruce Power: Joining others in making the POST Promise

Bruce Power is eager to join many other companies in making the POST Promise to protect the safety and confidence of employees and customers.

“As a company that’s committed to a Safety First environment for all of our workers every day, we’re pleased to assist The POST Promise with sharing the message that Canadians need to take the necessary precautions to keep their families, friends and co-workers safe during this pandemic. We encourage all Canadians to follow the guidelines that our public health officials and initiatives like The POST Promise are recommending,” said Mike Rencheck, President and CEO of Bruce Power

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Marianne Meed Ward: Encouraging Businesses to Make the Promise

Marianne Meed Ward, the Mayor of Burlington, encourages all businesses to make the POST Promise to ensure a safe transition to phase 3.

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Cadillac Fairview: Ensuring Workplace Health and Safety

Cadillac Fairview is making the POST Promise to ensure workplace health and safety. and to reestablish consumer confidence.

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PCL Construction: Helping Canada Manage Responsibly

PCL Construction has announced their proud participation in making the POST Promise. They share that this initiative is an important way to ensure safety and confidence as Canadians return to the work place.

“We are proud to be part of a collective solution to help Canadians confidently and safely make their way back into the workplace and public spaces knowing their well-being is always top of mind,” said Dave Filipchuk, President and CEO of PCL.

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BASF: Taking Action

BASF has recently shared their commitment to abiding by the POST Promise health and safety  guidelines for their workplaces as they begin to re-open.

“We recognize the importance of providing new solutions to protect the health and wellbeing of our society. As we continue to monitor the evolving situation, we are focusing to not only be prepared for the needs of today but also the future,” said Marcelo Lu, President of BASF Canada

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Government of Ontario: Keep Shoppers Safe

The Government of Ontario provides the POST Promise initiative as a standard for small businesses to meet health and safety guidelines to ensure customers feel confident.

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Bernadette Jordan: Businesses Can Help Ensure a Safe Re-opening

Bernadette Jordan, Minister of Fisheries, Oceans, and the Canadian Coast Guard, expressed the government’s support for the POST Promise initiative. She recognizes that the 5 workplace safety steps of the program will help to ensure safety for all as businesses slowly begin to reopen.

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Dominic LeBlanc: Committing to a Safe Reopen of Businesses

Dominic LeBlanc, President of the Queen’s Privy Council for Canada, advises businesses to commit to the five key public health actions of the POST Promise as they begin to reopen.

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Ottawa Board of Trade: Instilling Confidence and Safety

The Ottawa Board of Trade is making the POST Promise pledge to help promote confidence in Canadians and create a safe restart of the economy.

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Edmonton Chamber of Commerce: Doing Our Part Together

The Edmonton Chamber of Commerce is recognizing the public’s role in helping to prevent the spread of COVID-19. They are encouraging all to make the POST Promise together. 

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Greater Vancouver Board of Trade: Restoring Confidence

The Greater Vancouver Board of Trade encourages all to make the POST Promise in order to rebuild the economy and keep employees and customers safe.

Dan Kelly: Employees and Customers Must Feel Safe

Dan Kelly, President and Chief Executive Officer of Canadian Federation of Independent Business, shares that 66% of small businesses are concerned about reductions in sales as they reopen. He shares that businesses who make the the POST Promise pledge will ensure consumers feel safe to spend.

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Catherine McKenna: Taking the Right Steps Towards Reopening the Economy

Catherine McKenna, Minister of Infrastructure and Communities, shares her support of the POST Promise initiative in a tweet. She shares her intention to continue working with POST to ensure accurate and up-to-date health and safety guidelines for businesses.

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Calgary Chamber of Commerce: Calling on All Businesses

The Calgary Chamber of Commerce is calling on all Canadian businesses to make the “POST Promise” to ensure the safety of customers and reduce the spread of COVID-19.

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Halifax Chamber of Commerce: We Must all Take Responsibility

The Halifax Chamber of Commerce states that we all must play a role in reducing the spread of COVID-19. Canadian businesses can make the “POST Promise” pledge to keep customers safe.

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Toronto Region Board of Trade: Get Involved

The Toronto Region Board of Trade encourages all businesses to get involved and make the “POST Promise” pledge to keep Canadians safe.

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John Tory: We All Have a Role to Play

John Tory, the Mayor of Toronto, shares his support of the POST Promise initiative in a tweet. He encourages businesses to uphold the program’s 5 key steps in order to reopen safely.

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Harjit Sajjan: Committing to Public Health Measures

Harjit Sajjan, Minister of National Defence, called on all businesses to make the POST Promise in order to promote the public health practices required to keep Canadians safe.

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Maryam Monsef: Ensuring the Health and Safety of Communities

Maryam Monsef, Minister for Women and Gender Equality and Rural Economic Development, announces partnership with the private sector in helping businesses make the POST Promise to protect their employees, customers, and communities.

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Prime Minister Trudeau: A Commitment to Keeping People Safe

Prime Minister Trudeau shares the POST Promise initiative on twitter to encourage all businesses who are ready to reopen safely to participate.

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Labatt: First Corporate Partner to Roll-out The POST Promise

Labatt Breweries Canada has signed on as a founding corporate partner to the POST Promise initiative to commit to upholding five key steps toward the safety of customers and employees.

“Restaurants and bars play such a meaningful role in bringing friends and family together and we know how much the industry has been impacted by COVID-19. We want to do everything we can to help our friends in the restaurant industry bring that occasion back into the lives of Canadians, safely. The POST Promise will help instill confidence in customers and employees as Canada begins to reopen,” said Kyle Norrington, President of Labatt Breweries of Canada.

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Minister Ng announces government partnership with private sector campaign to help businesses reopen safely amid COVID-19

“The business organizations that have come together to help launch the POST Promise program are committed to doing our part to stop COVID-19. We are grateful for the support of the Government of Canada, and look forward to working closely with Minister Ng and her colleagues as we continue to reach out to business owners and managers across the country. Together, we can help build the public confidence that is needed to ensure a successful economic restart.”

– Goldy Hyder, President and CEO, Business Council of Canada


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In The News

The launch of the Post Promise initiative, spearheaded by the Business Council of Canada, was covered by Vista Media. The Read more

Goldy Hyder’s perspective that businesses must commit to the “POST Promise” to ensure public safety and confidence was featured in Read more

Organizations representing well over 100,000 companies are coming together to launch a Canada-wide COVID-19 awareness campaign to help keep customers, Read more

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